Mr. Blue Fish was founded with three simple ethos:

1. Deliver sustainable alternatives to plastic packaging that perform the same function without any material impact on cost
2. Address the issue at the source by working with businesses to reimagine their product packaging options
3. Inform businesses and consumers about the choices they can make to reduce packaging waste

Since we started, we have cultivated a sizeable community of suppliers who have been thoroughly vetted to ensure their products meet global sustainability standards. By working directly with suppliers we are able to keep costs down while reducing minimum order quantities for our clients. Feedback from customers is solicited and acted upon to ensure the utility of our products exceeds their needs. We are trying to promote a social conscience, so we have grown thoughtfully to ensure we represent ourselves well, before we expect our others to do so. We are now ready to make a larger impact.