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Born in France in 1969, and launched in the Middle East in 2007 Sephora has become a leader in the region offering a unique service oriented environment for women and men to discover the latest and most advanced skincare, make-up and fragrances from around the world. Sephora has grown exponentially in the region to 66 stores in five markets (UAE, KSA, Bahrain, Qatar, Kuwait) with its flagship store in Dubai Mall ranking as the number one store worldwide.

Representing a wide range of leading worldwide brands, as well as offering a selection of brands, which can be found exclusively at Sephora, such as Huda Beauty, Kat Von D, Too Faced and Marc Jacobs Beauty, Sephora also houses its own brand: Made In Sephora offering a variety of make-up, accessories and bath products in exciting colors and textures.

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