Our roots go back to the early twentieth century when the Late Asghar Ali, the founder of Asgharali Group, voyaged to Bahrain in 1919 for a humble beginning. It was here that he started trading and laying the foundation for the house of Asgharali. He proved a great sense of inspiration to his son Saleem Asghar Ali, under whose dynamic leadership the Group is growing from strength to strength and establishing and sustaining a leadership position in all its key businesses through continuous value creation.

Asgharali has won the hearts of consumers worldwide and laid its footprint in the perfumery market and related business interests with over 100 retail and franchise outlets and stores in the Middle East and South Asia and over 40 distributors worldwide in regions from Eastern Europe to South America.